I hate the word ‘Consumer’ or I mockingly call it ‘CONSOOMER’. Because that’s to imply everyone in the world is just cattle, but with wallets. We’re no longer customers. We’re consumers now. And a consumer’s purpose is to consume shit, whatever is put out there. Got money? Shut up and consume, it’s what corporate interests and capitalism itself thrive on. Consume and consume.
A lot of the time they also have a podcast, instagram, and/or live stream to Twitch, often to the same audience. So “content” is the catch-all for all the output together.
It’s a bit clunky but for whatever reason it’s the term which has stuck around.
I still hate it.
We already had a generic catch all word for creating in all of those mediums, and it’s called “media,” so it didn’t even necessary to label it content.
What if we started calling these people Independent Media Producers or IMPs for… oh wait no.
Imperial Military Personnel.
add a G word in front and were cooking
Well, they could be considered Global, Independent… or perhaps Generally Independent… and so on.